5 Referral Marketing Software to Boom Your Business

5 Referral Marketing Software to Boom Your Business

As a business, you’re constantly thinking about what to do to grow your business further and how to lower your new customer acquisition cost (CAC).

You must have heard about referral marketing and its potential, and now you’re looking for the right software solution for your business.

But finding the right solution and setting up a referral program that works can be very difficult. Unfortunately, many good companies fail at referral marketing.

You also find that simply running a referral program is not enough.

Reminding your customers about the referral program and encouraging them to participate through various incentives is essential. 

The first step is to find a solution that streamlines and simplifies the application.

So, we have picked the five best Referral Marketing software to boost your sales.

What is Referral Marketing?

Referral programs are the easiest and cheapest way to get the best customers. 

Referral Marketing is one of the most used marketing strategies. Referral marketing is a type of marketing where a company rewards existing customers for referring their software or program to potential or new customers. It is a type of word-of-mouth marketing and can help brands expand their business and reach and produce excellent leads.

Let us now look at the best Referral Marketing software along with their features and pricing.

5 Referral Marketing Software to boom your Business

1. InviteReferrals

The best software on our list is InviteReferrals. InviteReferrals offers simple referral marketing software with a comprehensive referral strategy, design, and functionality. This platform provides unparalleled insight into your referral program, measuring everything from lead nurturing, invites, referral visits, and installs. It works on all devices and platforms.

Users can use the InviteReferrals mobile application to invite their friends through the referral program. Friends receive the invitation to install the mobile app. InviteReferrals, then send a coupon via email to trigger the installation process.

You can run different customer referral programs, such as promotional campaigns, contests, and referral programs. 


  • Optimized with Social Media
  • Coordination with third-party applications.
  • Multiple campaign options and reward types
  • It has a robust Dashboard

Pricing: Pricing starts at $79 per month. A 14-day trial is available, including 100 new features.

2. Referral Factory

Another software on our list is Referral Factory. Referral Factory is one of the most popular programs for creating and running referral programs. It is one of the few tools that allow marketers to set up a complete traffic flow with just a few clicks.

This tool is handy for marketers who are entirely new to marketing because it provides over a thousand templates to get you started. You can easily choose a template that works for you, edit it, and run the campaign.

You can easily assign rewards from the program. These can include special rewards such as discount codes, prizes, or money.

Information can be viewed and received in real-time to track all rewards. Everything is easy to access from the dashboard. It also allows you to monitor your referral program.


  • Easy to track performance
  • The program is very flexible and easy to adapt to your unique needs
  • Data can be easily exported
  • Easy to use
  • Provides over 1000 templates

Pricing: A free trial of 15 days is available. The paid version starts at $75/month (get a free 60-day trial here).

3. Referral Candy

ReferralCandy is one of the oldest tools available in marketing. This program is well-designed to focus on increasing online store sales.

 The platform is fluid and easy to use. It is easy to navigate, set up, and integrate with the major e-commerce platforms available today.

It works by encouraging customers to become marketing partners at your store’s checkout or via a follow-up email after purchase. 


  • Live chat support
  • Landing pages and email templates are mobile-friendly.
  • Custom Integration — JS and API integration
  • Exclusive reward options
  • One-click integration with e-commerce and marketing platforms
  • Document records with tags, indicators, and other data

Pricing: Pricing starts at $49 per month on a commission basis, but you can try it for free for 30 days.

4. Ambassador

Another top-notch referral program on our list is Ambassador.

Users, influencers, and organizations can quickly sign up with targeted keyword recommendations. Companies can monitor key performance indicators and optimize referral programs in real time. Ambassador offers the ability to provide and test different incentives for different customer segments and automate the rewards process.


  • Multi campaign options
  • There are many ways to claim compensation
  • Excellent customer support
  • Numerous templates available
  • Easy integration

Pricing: Available on request

5. FriendBuy

Another software on our list is FriendBuy. Friendbuy has been around as a referral program solution longer than most. The heart of the service is found in clean code snippets that can quickly launch your affiliate program and pop-up widgets.

You can create custom logos with the Friendbuy app template. The program is mobile-friendly. It also helps to manage API-based content. The program also has built-in email templates for fully automating sales and revenue.


  • Special reward options
  • Allows Split Testing
  • Several templates available
  • Mobile Friendly
  • Direct payment processing
  • Real-time traffic analysis and performance analysis

Pricing: The basic plan is available for $249 per month with unlimited ads. Pricing for API access starts at $749 per month.


Referral marketing involves using information from your current customers to promote your products or services, usually through word of mouth. Referral marketing is a proven marketing strategy that helps any business grow. It is beneficial for almost anyone.

We hope this blog helps you find the best software for your business. So choose the best software according to your business needs and help your business grow.