5 Social Media Mistakes that Can Harm Your Brand
One of the greatest marketing lies of all time is the idea that there is no such thing as bad publicity. In fact, the present-day landscape of social networks is sometimes so...
The value of data and analytics – where statistics are king
Taking a scientific approach may not always seem exciting, but it is vital for businesses, and indeed all organisations including the public sector and non-profit, to be sure they are targeting their...
How to Perform a SWOT Analysis for Your Small Business
Every day, thousands of people start their business journey while many others shut their doors. It takes more than just business acumen and a solid initial investment for an organization to succeed....
3 Ways to Boost the Efficiency of Your Business
Regardless of the sector in which your business operates, improving efficiency is one of the key goals for any organization. An efficient business is one that can successfully minimize waste...
7 Reasons Why to Use Shopify for Your Online Business
Introduction
If you're looking for a comprehensive eCommerce platform to start your online business on, Shopify is worth considering.
Even though there's plenty of competition...
10 Important Things To Check Before Launching Your Business Site for the First Time
Launching a business website is exciting. The anticipation is finally coming to a head and once you launch, it’s a whole new journey to see how things go from there. But before...
How Does Salesforce CRM Help Small Businesses?
Salesforce's services, along with Salesforce CRM services, use cloud technology, which means there is no requirement to spend money on costly server infrastructure to use the services. CRM solutions can improve the...
Possible Initiatives To Protect Small Businesses
People having small businesses have to do a lot of work. There are various responsibilities on their shoulders that they have to embrace effectively. Developing any type of business is stressful because it encompasses a set of...
Starting a Successful Business in a Foreign Country
Starting any business is not an easy thing. It is especially more difficult if you are planning to start a business abroad. With the U.S. dollar emerging as an even stronger currency...
How to Build a Referral Program into your Online Business
Most successful eCommerce businesses understand that advertising, whether a social media post or TV ad, isn't as effective as a personal recommendation from a friend, relative, or influencer. That's why most marketers...
