Cracking the Code: How E-commerce Fraud Prevention Software Works
As e-commerce spreads globally, so does the threat of fraud against online merchants. Companies lose billions annually due to fraudulent transactions, but more importantly, they lose trust and credibility with their customers....
A Quick Overview of Inbound Marketing
There's really no way anyone can discuss effective marketing strategies in 2017 without first mentioning inbound marketing.
Inbound marketing has really taken off in the past few years, as more and more businesses realize the...
7 Strategies to Write Convincing Newsletters for Your Website
Email marketing is a very effective strategy, especially if you want to spread awareness regarding your brand. Newsletters have a 23.4% open rate and a 1% conversion rate. Impactful newsletters can keep your audiences...
5 Tips to Smooth Your Supply Chain as an eCommerce Owner
For an eCommerce owner, the supply chain is the backbone of every eCommerce business. Research shows that 79% of eCommerce businesses that optimize and improve their supply chain witness a notable revenue...
How to Create a Successful Content Marketing Strategy on a Budget?
Your marketing campaign will work very well if you have high-quality content and the right strategy to go with it. But you have to wonder, how can you create a successful content marketing strategy...
How To Build a Landing Page For Lead Generation – 5 Key Elements
Be it a startup, small business or a large enterprise, lead generation is important for all businesses if they want to build their customer base and generate revenue. Companies with an online presence use...
5 Marketing Strategies to Use to Grow Your Small Business
When you’re starting out with a small business, you may be intimidated by all the challenges waiting for you along the way. Growing a small business is far from easy but it’s not impossible...
5 Social Media Mistakes that Can Harm Your Brand
One of the greatest marketing lies of all time is the idea that there is no such thing as bad publicity. In fact, the present-day landscape of social networks is sometimes so...
Best Email Writing Tricks That Work: Newest Marketing Trends
Email marketing is the utilization of emails for the promotion of products and services to a specified audience. This mode of marketing has come a long way but has gradually advanced and...
8 Ways to Motivate Your Sales Team
Motivation is always essential across all of the departments of your company. However, we can probably all agree that it is most critical for your sales team to be constantly hyped up...