There are many amazing books in the world—but they don’t have to be limited to Harry Potter and shiny vampires.
You can get some great books to help you figure out the best way to increase your own startup’s chances for success. Everyone understands how difficult it can be to not only start a business, but also to make sure that the business succeeds.
So let’s look at the 5 best ones that we can recommend with 100% faith to help you succeed.
Who Moved My Cheese? by Spencer Johnson
This book helps you to discover what the value of change is. It also discusses how to approach change. According to Johnson, change is either something that can happen to a person or it is something that is initiated by a person.
In any case, your attitude towards this change will be the most important thing or your startup. Instead of approaching change out of fear, you should embrace it and try to find ways to incorporate it into your business model.
The Lean Startup by Eric Ries
Of course, this is the book that comes from the many experiences and failures of the author Eric Ries. He found that his failures resulted from putting too much energy into the launch of the product and its presentation, rather than on trying to figure out what his audience actually wants from the product.
Instead, using lean methodology, you need to spend more time and energy on meeting the needs of your target audience.
Four-Hour Work Week by Timothy Ferriss
One of the greatest benefits of the modern digital, online market is that you can have a startup, work remotely, and still have location-independent work. In fact, there are many startup owners who travel around the world making 5-figure incomes and more.
Instead of selling fake marketing things, you can achieve these results by working more effectively. Increasing your efficiency will mean that you have great output with less work by focusing on the few parts of your work that bring in the most results.
Inbound Marketing by Brian Halligan & Dharmesh Shah
The new digital, online market requires digital, online marketing. Instead of the traditional way of pushing your marketing messages out to the public who may or may not want it, you should actually be focusing on bringing your target audience into your business by offering them things they want. Usually, this means that (besides social media) you’ll need to create informative, educational, or humorous content that they can’t resist or which will add great value to their lives.
This book helps your startup figure out the best way to go about creating effective inbound marketing strategies. This is a definite must-have for any startup hoping to make it big in the current market.
The best books for your startup
These are of course only some of the many amazing book out there to help you in your new startup. However, these are the best we’ve come across and ones we can recommend with 100% certainty.
If you’ve read any of these books, let us know in the comments below!