Tag: business

Whether you're planning your business' sales strategy for the first time or re-developing it as your business grows and expands, making sure...

Every entrepreneur has something that empowers them to keep working on their business every day. Year by year, business owners plan and...

One of the most effective ways of growing a business is through streamlining your customer communications. Providing a quality experience for your...

If you’re a business owner, the chances are very slim that your commercial operations have come through the Covid-19 pandemic unscathed. Some studies show that as many as 62% of the small business community have seen their revenues decrease during Covid-19, while many others have been forced to close. To respond to these business development and see your operations thrive, you’re going to need to be agile and implement some changes to your business processes to stay afloat. Marketing is one area where you can take back control, so use these five marketing steps to help stay ahead of the competition.  1. Calm Your Customers  Without your customers, you don’t have a business. With such unprecedented economic and social uncertainty, you need to soothe their fears and assure them that you can still offer them a community business model as usual. There are several ways you can implement this into your business marketing strategy. Regular email updates, along with social media posting and notifications to customer accounts can all help get the right message across. Customers are understandably harboring real fears for their health and livelihoods, and showing them that your business is aware of their concerns can help build up brand trust. Employ a calm and level tone in your marketing material to convey a message of positive inappropriate language, and always remind them of your contact details if they have any inquiries of their own. 

If you are running a business that heavily relies on the internet, you need to find a way to protect your online...

No matter how long you have been an entrepreneur or what kind of business you run, you can benefit from using the...

One of the longest and tiring processes for a company can be the employee recruitment process. It is time taking and drains...

In the midst of the ongoing pandemic, it may seem counterintuitive to launch a new business. When times are “normal,” starting a...

Engineering might be the primary part of supply chain projects. However, there is so much more going on, such as material handling...

Accounting is a massive part of every business. But there is an additional accounting task in organizations with different projects or products...